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Own your product data
A PIM system built for controlled extensibility

Perfion is a Product Information Management (PIM) platform for manufacturers, distributors, and wholesalers with complex product data.

Own your data model, workflows, and channel outputs. Extend your setup without changing the core system, and evolve your product data operations as your business grows.

Trusted by manufacturers, distributors and brands managing complex product data across ERP, e-commerce and sales channels.

 

 

Why Perfion


A PIM platform designed for businesses that need flexibility, governance, and control over complex product information.

 

Build for controlled extensibility

Extend data models, workflows and integrations without changing the core system. New requirements are added alongside what already exists, so your PIM evolves as your business changes.

Designed for complex product data

Manage products, variants, specifications, assets and relationships in one Product Information Management system. Keep product content complete, structured, and consistent across every channel.

Run by your business

Define structures, workflows, validation rules, and approvals directly in Perfion. Respond quickly to changing requirements without relying on custom development.

Make your product data complete, consistent and ready for every channel

 

Perfion brings all your product data, content and digital assets together in one place.

Structure products and variants, enrich them with descriptions, specifications, translations, and images, and ensure every product is complete and accurate before publication.

Use AI directly inside Perfion to generate and refine product content as part of your workflows. Fill content gaps, standardize descriptions, and manage large assortments while keeping full control over structure, rules, and approvals.

Distribute product information to ERP systems, e-commerce platforms, marketplaces, print catalogs, and sales channels from a single source of truth.


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Works seamlessly with your ERP and e-commerce stack



Perfion connects ERP systems, e-commerce platforms, marketplaces, and downstream sales channels to keep product information consistent across systems.

 

Keep transactional data in Microsoft Dynamics 365 Business Central, Dynamics 365 Finance, SAP Business One, or SAP S/4HANA while managing rich product information in Perfion.

 

Integrations with Shopify, Adobe Commerce, Sana Commerce, and BigCommerce ensure every sales channel reflects the latest product content, specifications, and assets.

 

You own your product mode, and you can change it yourself


Most PIM systems require technical support to change product structures and workflows.

In Perfion, your teams can define fields, relationships, variants, attributes, and hierarchies directly.

As your business evolves, your product model evolves with it — without rebuilding the system or introducing technical debt.

When teams shape the system around the way they work, onboarding improves, governance becomes easier, and product data quality stays high.

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Users can automate without writing code


Perfion’s low-code Actions module lets teams build automations, integrations, validations, and syndication workflows without development.

Configure approval flows, enrichment triggers, validation rules, notifications, and product updates through a visual interface.

By managing rules and dataflows in one place, teams reduce manual corrections and keep product information consistent across systems and channels.

Extend everything, break nothing

Extend your data models, workflows, integrations, and processes without changing the core platform.

New functionality is layered on top of your existing setup, helping teams scale product operations while keeping architecture stable and upgrade-safe.

Perfion gives businesses the flexibility to evolve without rebuilding customizations every time requirements change.

DAM, Content Store and Supplier Portal in one solution


Perfion includes digital asset management (DAM), a Content Store for distributing product information, and a Supplier Portal for collecting and validating supplier data.

Because the modules share the same data model, businesses avoid synchronization issues, duplicate processes, and fragmented product information.

The result is cleaner data, simpler governance, and a more maintainable architecture.

Simplify your product data management

Discover how a PIM system can transform your product data management. Download our free e-book to learn the benefits and value it delivers for B2B businesses like yours.

 

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Trusted by leading brands across industries

 

 

"We chose Perfion because it was the only PIM solution that rose to the top. The best is its ability to integrate into other systems so that we can have a Single source of truth instead of maintaining data in multiple systems."

Trish Keller

Chief Technology Officer. Citizen Watch Company of America, Inc.

 

With Perfion we save 90% of the time that we used earlier to type up an article from analog data source. The quality of the order data has improved significantly. In the catalog creation we will save a similar amount of time.

Manfred Scheunemann

Master of Science in Information Technology, Eisen-Fischer GmbH

 

"My advice to others, who consider upgrading their ERP system, is to get started with the PIM part as early as possible. The clear and easy way of working with data."

Anders Jensen

Digital & Marketing Manager, Damstahl a/s

Customers choose Perfion because they can manage it themselves

The word customers keep using is ‘ourselves.’ Perfion gives teams direct control over product structures, workflows, and data management without depending on external consultants.

 

Citizen
“We chose Perfion because it was the only PIM solution that rose to the top. The best is its ability to integrate into other systems so that we can have a Single source of truth instead of maintaining data in multiple systems.”
Trish Keller
Chief Technology Officer, Citizen Watch Company of America Inc.
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Parnham group
“A PIM Solution was one of the key areas we were keen to explore. Boyum IT conducted a very thorough Proof Of Concept that really resonated with our key pain points and detailed requirements. We did our due diligence and Boyum IT ticked all the boxes for us.”
Maria Parnham
Director, Parnham Group Pty Ltd
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Damstahl
“My advice to others, who consider upgrading their ERP system, is to get started with the PIM part as early as possible. The clear and easy way of working with data.”
Anders Jensen
Digital Marketing Manager, Damstahl A/S
Read more

See how Perfion fits your business

 

Discover how manufacturers, distributors, and brands use Perfion to manage complex product data, enrich product content, and scale across channels.